Founded in 1998 and now a fixture on busy U.S. 17-92, Ruben’s Tires (Longwood franchise) delivers a “one-stop, same-day” mix of tires, wheels and light mechanical work for Seminole-County drivers who want dealer choice without dealer prices. The family-run shop is part of the Orlando-area Ruben’s Tires chain but is locally owned by the Delgado family, who pair big-store buying power with neighborhood-garage service.