Owner Can’t Sell Brand-New 2025 Toyota 4Runner After Failed Auction

In a surprising turn of events, a nearly untouched 2025 Toyota 4Runner has failed to sell at an online auction—despite being in pristine condition and having only 240 miles on the odometer. The SUV’s owner purchased it brand new in June 2025, but just two months later, it’s already looking for a new home.

The reason? According to the seller, the purchase was an “impulse buy.” He already owns a Lexus LX 600 as his daily driver and admitted that he doesn’t need another large SUV. While it’s not unusual for people to resell lightly used vehicles, the short ownership period and condition of this 4Runner make this case particularly interesting.

Auction Attempt Falls Short

The vehicle was recently listed on Cars & Bids, a popular online auction platform for unique and enthusiast vehicles. When the auction closed on August 12, 2025, the highest bid reached $56,055. However, the seller declined the offer, unwilling to take a loss so soon after purchase

Records show that he paid $60,734 for the SUV when he bought it, meaning the bid was around $4,700 less than the original price. While some may see that as a fair offer—especially given the rapid depreciation of most new vehicles—the seller is holding out for more. for more photos and info

What the Buyer Would Get

Two keys, the owner’s manual, and a digital copy of the window sticker

This 2025 Toyota 4Runner is the TRD Off-Road Premium 4×4 model, finished in Everest white with a sleek black interior. Power comes from a 2.4-liter turbocharged hybrid engine that produces 326 horsepower and 465 lb-ft of torque, paired with an 8-speed automatic transmission. It can drive either the rear wheels or all four wheels, depending on the selected mode

The SUV comes loaded with features, including:

  • 18-inch alloy wheels
  • Electronic locking rear differential
  • Off-road tuned suspension with Bilstein shocks
  • SoftTex synthetic leather upholstery
  • Heated and ventilated front seats
  • Power sunroof
  • Power rear window
  • Rear cross-traffic alert
  • All-weather floor mats

Since the 4Runner is virtually brand new, it hasn’t needed any servicing yet. The Carfax report is clean, and the New York title is clear.

The Waiting Game

The biggest question now is whether the seller will find a buyer willing to pay close to the original purchase price. While a brand-new SUV with only a few hundred miles may seem worth the premium, the reality is that cars start to lose value the moment they leave the dealership. If the seller holds onto it too long, that depreciation will only deepen.

Many enthusiasts believe the $56,055 auction bid was already a solid deal for both sides—offering the buyer a nearly new SUV at a slight discount and giving the seller the chance to move on quickly. But with the listing now closed and the SUV still for sale, it’s clear the seller is aiming higher.

Final Thoughts

This case is a reminder of how quickly a vehicle’s value can drop, even if it’s brand new. The seller’s reluctance to accept a modest loss could cost more in the long run if depreciation continues.

For buyers, it might be an opportunity to get a high-spec 2025 Toyota 4Runner without waiting months for dealer inventory.
If you were in the market for a capable, well-equipped off-road SUV, would you pay full sticker price for this one—or would you expect a discount for a two-month-old “impulse buy”?

FAQs

Why did a new 2025 4Runner not sell at auction?

The owner tried to sell a brand-new 2025 Toyota 4Runner at Cars & Bids after buying it in June 2025. But when the highest bid reached only $56,055, he refused because he had paid about $60,734. Since he didn’t accept the lower offer, the sale didn’t happen.

What is the “impulse buy” 4Runner story?

An “impulse buy” means the owner bought the 4Runner without planning. He already had a Lexus LX600. After two months and only 240 miles, he realized he didn’t need it, so he tried to sell it at auction instead.

How many miles does the 2025 4Runner have?

The 2025 Toyota 4Runner has just 240 miles (about 385 kilometers) on it. It’s brand-new, in perfect condition, with no service needed yet.

What model and features does this 4Runner have?

This is a TRD Off-Road Premium 4×4 with a turbo hybrid engine making 326 hp and 465 lb-ft of torque, Everest white paint, black inside, Bilstein shocks, SoftTex seats, heated and cooled front seats, sunroof, and rear cross-traffic alert.

When did the auction end?

The auction ended on August 12, 2025. Even though there was a bid, it wasn’t enough, so the vehicle is still for sale now.

What was the auction bid vs the purchase price?

The highest auction bid was $56,055, but the owner had paid around $60,734 in June 2025. The difference is about $4,700, and the owner declined to take that loss.

What comes with the 4Runner sale?

The sale includes two keys, the owner’s manual, a digital window sticker, all-weather floor mats, a spare tire, and tools. Everything from the dealership package comes with it.

Why could holding the 4Runner longer be harmful?

As soon as a car is bought, it starts losing value. If the owner waits too long to sell, the price could drop further and he might regret rejecting the $56,055 offer earlier.

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